Note: Please understand that this website is not affiliated with the Chanel company in any way, it is only a reference page for collectors and those who have enjoyed the Chanel fragrances.

The goal of this website is to show the present owners of the Chanel company how much we miss the discontinued classics and hopefully, if they see that there is enough interest and demand, they will bring back the perfume!

Please leave a comment below (for example: of why you liked the perfume, describe the scent, time period or age you wore it, who gave it to you or what occasion, any specific memories), who knows, perhaps someone from the company might see it.

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Saturday, May 11, 2013

Le 1940 Rouge de Chanel c1931

Le 1940 Rouge de Chanel holds a special place in the brand's fragrance legacy. This scent, introduced during a period of artistic and cultural flourishing, reflects Chanel's commitment to innovation and sophistication. With its debut in 1931, Le 1940 Rouge de Chanel captivated audiences with its distinct blend of notes and its embodiment of the brand's timeless elegance. This fragrance not only encapsulates the essence of Chanel's iconic style but also represents a pivotal moment in the evolution of the brand's olfactory offerings.


Fragrance Composition:


So what did it smell like? It was classified as a floral fougere fragrance for women, a variation of No. 5.
  • Top notes: aldehydes and geranium
  • Middle notes: Grasse rose absolute and Parma violet
  • Base notes: Java vetiver, Mysore sandalwood and ambergris

Le 1940 Rouge de Chanel represents a unique variation of the iconic Chanel No. 5. Its distinct composition blends a sophisticated array of notes to create a captivating olfactory experience:

Top Notes: The fragrance opens with a bright and invigorating combination of aldehydes and geranium, offering a fresh and uplifting introduction.

Middle Notes: At the heart of the scent lies the exquisite essence of Grasse rose absolute and Parma violet, infusing the fragrance with a rich and romantic floral bouquet that is both elegant and alluring.

Base Notes: The fragrance culminates with a warm and grounding base of Java vetiver, Mysore sandalwood, and ambergris, adding depth and complexity to the composition while imparting a lingering sense of sophistication and sensuality.

This intricate blend of notes creates a fragrance that is both timeless and modern, capturing the essence of Chanel's signature style while offering a unique and memorable olfactory experience for discerning perfume enthusiasts.


Fate of the Fragrance:


The discontinuation of Le 1940 Rouge de Chanel, while the exact date remains unknown, could likely be attributed to the onset of World War II. The wartime conditions, characterized by scarcity of resources, manufacturing constraints, and shifts in consumer priorities, would have undoubtedly posed significant challenges to Chanel's operations and production capabilities. Under such circumstances, maintaining a diverse range of fragrance offerings, including Le 1940 Rouge de Chanel, would have been challenging, if not impossible. As a result, Chanel, like many other luxury brands of the time, may have been forced to streamline its product lines and focus on essential goods or suspend production altogether until conditions improved.

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